Main article Tesla Roadster (first generation)

<div>Elon Musk took an active role within the company, but was not deeply involved in day-to-day business operations.[16] The company's strategy was to start with a premium sports car aimed at early adopters and then move into more mainstream vehicles, including sedans and affordable compacts.</div>
<div>In February 2006, Musk led Tesla's Series B venture capital funding round of $13 million, which added Valor Equity Partners to the funding team.[18][13] Musk co-led the third, $40 million round in May 2006 which saw investment from prominent entrepreneurs including Google co-founders Sergey Brin and Larry Page, and former eBay president Jeff Skoll.[19] A fourth round worth $45 million in May 2007 brought the total private financing investment to over $105 million.</div>
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